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Some of the Hot New Products from the 2007 U.S. Food Export Showcase

News Date: 5/8/2007
Contact: DeWitt Ashby


Amerilab product takes the edge off a night of living on the edge
Amerilab Technologies
, based in Plymouth, Minnesota, has developed an all-natural effervescent tablet called Drinkin’ Mate which is being called the best friend for people hitting the party circuit.  Drinkin' Mate Tabs are made up of patents-pending, natural herbal extracts that — when dissolved in water — help the body process and get rid of the hangover-producing by-products created by excessive alcohol consumption.  All you have to do is drop an effervescent tablet into four ounces of water and drink before, during or after consuming alcoholic beverages. Hangovers are no longer the norm, as long as you plop one of these tablets in water before heading out.
Visit Amerilab at http://www.amerilabtech.com/
Minnesota Pavilion ‑ Booth #8802

Chocolate on the Inside—Still Wafer Thin on the Outside!
This new snack puts a chocolatey twist on an old favorite.  Honey Wafer Baking Company combines their traditional Wafer Thin and delicious cocoa for a mouth watering treat that is 100% all natural and low in fat.  This ready-to-eat snack is only 90 calories and great for a sweet treat at home or kids on the go!
Illinois Pavilion - Booth #8107

A Revolution in Feline Nutrition!
Wild Kitty Cat Food
is for those feline owners who are as finicky as their beloved cats!  Natural cat food offers better, safer diets for cats and a new product line helps keep our favorite pets purring.  Wild Kitty Cat Food introduces the first organically-sterilized raw pet food and homemade cat food kits to help felines live long, happy, healthy lives.
Michigan Pavilion - Booth # 8317 

Gedney – “The Minnesota Pickle”
Before 1889, no one thought cucumbers would grow in Minnesota.  But M.A. Gedney changed all that and went on to found one of the most successful pickle and condiment companies in the country.   Today Gedney products are found coast-to-coast but some of the most favored are still the “State Fair Pickles” made from real blue ribbon recipes from real blue ribbon winners.  Gedney insists that all cucumbers are hand-picked at the perfect time of size and ripeness.  Then they’re meticulously sorted and packed within 36 hours for optimum freshness.
Visit Gedney at http://www.gedneypickle.com
Minnesota Pavilion ‑ Booth #8808

Papa George’s reduced-fat sausage offers more flavor, less guilt
Coming to you from the heart of American farm country, Papa George's pork sausage links contain no MSG, no preservatives and no fillers. They use the finest lean quality cuts of meat, and the taste is not compromised one bit by the 55% fat reduction when compared to regular pork sausage.
Visit Papa George at http://www.papageorges.com
Minnesota Pavilion ‑ Booth #8707

Hip Hydration in Liquid Salvation
The hippest hydration to hit the nightclubs, music festivals and sporting events is Liquid Salvation Ultra Hydrating Water, a purified water that has been through a patented, electrolyzed process to de-ionize it to break down water molecule surface tension to make it ultra-hydrating.  Its super convenient package is like a WW II pilot’s flask, so it tucks easily into a pocket.  Salvation Sally, the brand’s pin-up logo, is featured in both she-devil and angel labels, serving as a colorful reminder to hydrate. 
 WUSATA Pavilion - Booth #8506

Delicious, Nutricous Potato Dishes in a Snap
Betty Crocker has three new potato dishes that are sure to please.  The Mashed Homestyle Potatoes and Gourmet Twice Baked Potatoes are made from 100 percent Idaho Russet Burbank potatoes that are fire-roasted to retain the fresh potato flavor while providing a lighter, fluffier texture.  The Mashed Sweet Potatoes are reminiscent of the holidays and pack a powerful punch of Vitamins A and C and beta carotene.  All three can be prepared in the oven or the microwave. 
WUSATA Pavilion - Booth #8400

Huisken Meats: Quality is Job 1
Most food companies emphasize food safety and quality consistency, but not many take things as far as Huisken Meats.  With nearly 70 years of experience in meat processing, Huisken Meat Company regularly receives “excellent” scores from third-party audits for food safety, quality and consistency.  The company helped introduce irradiated beef patties to Minnesota consumers, and it continues producing a line of premium quality beef patties. In addition to Huisken and RG’s brand patties that are sold nationwide, we also supply private label patties for some of the largest grocery wholesalers and distributors in the country. A state-of-the-art production process and superior packaging keeps Huisken patties fresh and flavorful from our plant to the consumer’s table.
Minnesota Pavilion ‑ Booth #8804

Single Serve Dessert is so Delicious…You’ll want a Second Single Serve!
Eli’s Cheesecake Company of Chicago has created three new tasty treats that is the cure for even the most finicky sweet tooth.  Apple Cinnamon Cheesecake, Old Fashioned Chocolate Cake and Caramel Nougat Cheesecake made with Snickers are the hot new items added to an already delicious lineup of single serve desserts.  Preservative free and certified Kosher.  
Illinois Pavilion - Booth #s 8101, 8103

Popcorn with a Kick!  This is more than Popcorn … It’s Oogie’s!
Set that butter down.  Oogie’s Gourmet Popcorn is infused with so much flavor, you’ll enjoy every savory bite.  Caprese and Asiago and Cracked Pepper are two hot new flavors for this Colorado company.  This all natural popcorn is also heart healthy—no trans fat, no cholesterol and no sugar.  That means you can enjoy this tasty treat with none of the guilt.  Other flavors include Smoked Gouda, Spicy Chipotle and Lime, White Cheddar, and Romano and Pesto. 
WUSATA Pavilion - Booth # 8515

New Seasonings are Shaking up the World of Popcorn!
You can shake on the flavor with Kernel Season’s popcorn seasonings.  Nine delicious flavors turn your bowl of popcorn into a snacking adventure and don’t be afraid to be creative.  These all natural flavors are also great on potatoes, vegetables, pasta, eggs, and more!
WUSATA Pavilion - Booth #8612

Winnie the Pooh loves honey and this new honey pot!
HoneyTree has joined forces with Disney to create a treat fit for Winnie the Pooh.  This bottle is more than delicious honey, it’s also a work of art.  The unique bottle has eye-catching graphics that are new to the food industry.  Plus, the “no mess closure” is great for kid’s little hands.  Disney Winnie the Pooh Honey is just one item in a long list of delicious treats from this Michigan company.
Michigan Pavilion - Booth # 8314

Coming in Summer 2007:  The Country’s Best Boiled Bagels
Be prepared to be impressed.  Park Avenue by Original Bagel will introduce the country’s best water-boiled, hearth-baked bagels in summer 2007.  The company recently invested more than $2 million in new equipment that allows them to prepare bagels that are more consistent in weight and color and that have a longer shelf life. 
 Booth # 8408

Lithuanian Tree Cake Perfect for Celebrations
Food Depot International brings to market the Lithuanian tree cake, one of the most important desserts in traditional wedding and holiday celebrations.  The cake is baked by painting layers of batter onto a rotating spit in a special oven, which gives it a distinctive branched shape.  It can be served plain or decorated with chocolate and flower ornaments. 
Illinois Pavilion - Booth # 8109

Cream Cheese Paired with Spicy Salmon in New Lettuce Wrap
The Philly Sushi Roll features cream cheese with spicy smoked salmon in a convenient-to-eat lettuce wrap. This is a new offering from H.C. Schau & Son, Inc., which is known for its fully cooked fish sushi line, fresh deli sandwiches, hand prepared salads and Asian style lettuce wraps. 
Illinois Pavilion - Booth #s 8106, 8108

Pounds of Pizza Pleasure
The 14” Big Pizza by Iltaco Foods/Chicago Ave. Pizza is sure to satisfy the most demanding pizza appetite.  It weighs in at a full three pounds and features a self-rising crust.  Its extra toppings make it a perfect take-and-bake pizza. 
Illinois Pavilion - Booth #s 8112, 8114

Pamper Your Pooch
Nancy Ann’s Pampered Pet Treats are a premium, soft-textured dog cookie made with natural, wholesome ingredients in peanut butter and honey flavor.  These canine cookies contain no wheat or corn, and they can be frozen so you’re always prepared to pamper your pooch with an extra-special, all-natural treat. 
Booth # 8120

Sweet Divas of Spice complement Sultans of Sizzle
Original  Juan has introduced sweet companions to its Sultans of Sizzle line.  The three Divas of Spice feature an array of palate-cooling flavors with fresh fruit influences.   The Black Bean and Corn salsa features a blend of tomatoes, onions and jalapenos rounded out by sweet roasted corn.  Georgia Peach is a blend of sun-ripened peaches, sweet onions, smoky chipotle and roasted garlic.  Tequila Lime Cilantro offers a blend of tomato, onion, habanero peppers and garlic.
Booth # 8801

Replace Fat with New Fiber Gel
The Z Trim natural fat replacement ingredient is a dietary fiber that is processed into a gel made from the hull of the corn kernel.  The gel, when used in food preparation, mimics the function of fat in food preparation.  Foods made with Z Trim meet or exceed the taste and texture of the full-fat versions, but contain fewer fat calories and more dietary fiber. 
Illinois Pavilion – Booth # 8206

Tantalize Your Tastebuds with new Flavored Cheddars
Rogue Creamery introduces their latest innovation that has already garnered awards world-wide.  avendar Cheddar blends imported organic French lavender blossoms with their creamy buttery cheese for a magical balance with a subtle, mysterious flavor and seductive backnotes. Morimoto Soba Ale Cheddar uses 15 percent toasty, buckwheat rich beer to penetrate the buttery cheddar, creating a distinctive marbling.
WUSATA Pavilion – Booth # 8513

Cookies…Hot Out of the Oven, Just Like Grandma’s!
These cookies aren’t your ordinary pre-made cookies – they’re from award winning recipes that utilize only the finest ingredients.  Hilton Head Cookies are made with real butter for that true homemade taste and don’t skimp on any of the good stuff either – like huge chunks of chocolate, toffee and nuts.  They are pre-portioned and easy to prepare.  People will think you’ve slaved in the kitchen for hours with these delectables.  Be sure to try the Cranberry Walnut, it’s our favorite. 
S.C. Pavilion – Booth # 8601

The Flavor of the Old West is Alive in Lost Trail Sarsaparilla
Special Edition Sarsaparilla
is now available as a reminder of America’s Bicentennial Celebration of Lewis and Clark’s brave journey.  This delicious drink has no fat, no caffeine and is low in sodium.  Feel the adventure of journeying through the Old West with every sip. 
WUSATA Pavilion - Booth # 8714

Eating Sunflower Seeds is as American as Apple Pie and Baseball
Now, you can get a Full Charge from these supercharged sunflower seeds.  As a unique product in its line, these sunflower seeds are packed with B-vitamins, vitamin C, Ginseng, and Guarana for a natural energy charge.  Get a Full Charge out of the world’s first supercharged sunflower seeds.
N.D. Pavilion - Booth # 8615

New Mexico Flavors Spice up Food Show
Albuquerque, New Mexico, s a wonderful location for entertainment, culture and food.  Cervantes Food Products is no exception and has been spicing up dinner more than three decades.  Now, their delicious flavors are available to the world as healthy, ethnic and convenient food products.  Highlighting their line of products are salsas, green chile pepper and red chile pepper sauces. 
New Mexico Pavilion – Booth # 8616

Revolutionary Fat Replacement Technology
Z-Trim
helps Live Life Better.  This all natural fat substitute is revolutionizing the way people eat.  Z-Trim replaces up to 50% of the fat in everything from baked goods to dairy products, meats to snack foods.  Now cooks can keep the flavor and consistency without the guilt of a fatty meal.  This amazing product is made from natural grains and gives people the power to live life better.
Illinois Pavilion - Booth # 8206

Get Flaxed!
FlaxUSA has introduced Flax Sprinkles, which offers an easy way to get flax into your diet. Flax Sprinkles have a nutty flavor and can be shaken over any food or drink to receive the benefits of Omega-3, Fiber, Ligans, and Protein.  FlaxUSA uses only high quality flaxseed grown on family farms in North Dakota.
N.D. Pavilion - Booth # 8613

PB2 . . . Not the Same Old Peanut Butter!
PB2 is powdered peanut butter from Bell Plantation in Tifton, Georgia.  Just add water (or any liquid) and PB2 turns into a creamy, delicious, peanut butter.  It can be mixed with any flavor fruit juice to power up the protein quotient in smoothies, plus its light weight makes it ideal for exporting. Not only is it more versatile than regular peanut butter with a longer shelf life, it has 75% less fat.  
Georgia Pavilion - Booth # 8005

Flash Back to the Sixties with Fizzies!
Fizzies Drink Tablets are back and they are better than ever with six flavors sure to captivate kids including lemon lime, cherry, orange, fruit punch, root beer, and sour apple.  The new Fizzies are more affordable than bottled soft drinks, have zero calories, and are packed with Vitamin C. 
Booth # 8802